What is SEO?
Search engine optimization, or SEO for short, refers to the practice of promoting a website in a natural way so that the website appears in the first results when people search for a certain word in a search engine – Google, FireFox, or even Yahoo.
Let’s take a simple example – if you are a travel equipment rental company, you would like to be the first result that comes up in the search engine when someone is looking for travel equipment rental.
Why is SEO important?
Let’s look at the numbers for a second – the result placed at first place in Google receives 34% of the organic traffic, and the amount of traffic is equal to all the traffic of places 2-5 combined.
Organic traffic raises awareness of your product and company and brings potential customers to your site.
Organic promotion for B2B
Almost all of us use the search engines to look for solutions and products for our business – whether it is someone who will organize a special happy hour for employees, a new CRM system for the office, or anything else, we turn to Google for that.
That’s why every business that provides B2B services must have an Internet presence in the first place because those who are not in the first place do not exist.
The world of SEO is full of mysteries – there are over 200 parameters that affect the site’s ranking, the majority of which are hidden from the public eye.
Technical SEO – website optimization and improving visibility for search engines
A large part of organic promotion is based on the adaptation of the site to search engines – basically to signal to the search engine that the site is reliable, relevant, and updated.
In practical terms, this includes setting up metadata (titles and descriptions for search engines), H1-H6 headings, image ALT, friendly URL, page speed improvement, sitemap, 301 redirects, error handling in webmaster tools, and proper content entry in terms of organic SEO , while taking care to combine keywords in a balanced and healthy way.
External links – the magic powder of the SEO world, external links refer to links that your site receives from another site, preferably strong, reliable, and relevant sites for your niche.
The most important thing is to create a link profile that will look natural to Google, because if Google suspects that you are buying links, replace links that are considered spam.
Sunny Leed builds for you a strong and natural link profile, from relevant, authoritative websites with diversity in the anchor text (anchor).
Content – a well-known phrase in the world of SEO is “content is the king”. Good quality content that brings surfers to the site is one that provides value and helps your credibility. Our content writers are experienced in writing content in different and diverse niches – cyber, technology, business consulting, and more.
With our SEO services,
You can improve your site’s ranking, bring more organic traffic and increase your customer pool.
We at Sunny leed conduct thorough keyword research, on-page optimization, link building, and other essential SEO tasks to ensure that your website receives the maximum amount of visibility on the Internet.
From increased website traffic to improved search engine rankings, and ultimately helping you achieve your online marketing goals.
SEO services are essential for any business or company that wants to maintain a digital presence on the Internet. They help businesses grow in terms of visibility and revenue by increasing their ranking on search engines like Google, Yahoo, Bing, and others. We specialize in providing customized SEO services
Why do we need to write content on our website? Content marketing is one of the best ways to increase your website’s visibility on search engines and social media platforms. It helps in generating new leads for your business.